#vIDEA 2020
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1700-1800

Registration


1800-1815

Keynote Address

AI empowered Videos: Enhancing the reach, context and influence of your video marketing efforts!


1815-1830

Announcement of Awards

C1 + C2


1830-1900

Fireside Chat

TV vs. OTT vs. Social vs. Big Screen: Exploring the future potential of these video platforms.

SPEAKER: Farahjaan Sheikh, Vice President Creative (Motion Pictures) |Balaji Telefilms

 


1900-1930

Announcement of Awards

C3 + C4


1930-1945

Special Address

Keeping Long-Form Videos relevant and effective across channels for effective Brand connect.


2000-2030

Announcement of Awards

C5 + C6


2030-2110

Panel Discussion

Brand Essentials for Video Marketing:

  • Spontaneous stories: Bite-sized videos, produced on the fly and delivered incrementally to keep viewers hooked and help start conversations in real time
  • Video Thought Leadership: Exploring first-person storytelling as one of the most effective ways to communicate a leadership stance or perspective
  • Social Live streaming: How A candid live sessions and Q&As such as ‘Ask me Anything’ help people get to know brand, personality, industry experts and leaders better
  • Video Expertise and Identity: Finding the right partners and influencers to relay your brand message through videos at the desired frequency!

SPEAKERS:

  • Manav Sethi, Group Chief Marketing Officer | Eros International PLC
  • Neeraj Joshi, Head of Marketing | Zee Studios
  • Gaurav Garg, Senior Director -Business Strategy and Consumer Insights | Discovery Communications
  • Rajitta Hemwaani, Sr. Vice President – Creative Content, A&R/Chief Content and Operating Officer |9X Media Pvt. Ltd.
  • Prabhjyot Singh, GM – Marketing & Digital | ShowBox Channel
  • Saurabh Varma, Chief Marketing Officer | INOX


2110-2130

Announcement of Awards

C7 – C8

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